Unfortunately I was a bit on the road yesterday and thus I did muss Mitch Kapor’s talk and the RL business panel. What I also noticed is that there’s not so much coverage actually going on except the live streams. So people, please blog, upload photos, videos and so on!!! 🙂 (seems to be more common at other conferences, there it’s more like live coverage via blogs)
So here’s just a little list of things I remember:
The Main Land Group Communities & Projcts panel was discussing various issues. mentioned was griefing and control of land. Related to land control they wished to maybe have more control over a sim when you own all the land on it (because of griefers etc.). Along the lines of griefing prevention there was the idea of a banning system which was mentioned by Travis Lambert of the Shelter (afaik he and Mera Pixel are working on that). Robin Linden asked if it would be of advantage to share a blacklist. The answer to that was that griefers just want to get negative attention and thus move on when it’s not possible to grief anymore at one location. Thus sharing might make sense but not in general as other communities might have different rules (like gorean culture and shelter culture are somewhat different).
They also pleaded for some support by LL as their system is based on sensors etc. and this does not play good on the performance side and thus client support for it might be better. One wish would be to be able to use the hardware id for banlist so all the user’s alts are banned automatically as well and the ban list limit is not hit that quickly.
Then there was the sex and relationship panel. Actually it seems to me that the points discussed mostly are not really SL-centric as they apply to RL, too (and besides maybe we should better think of SL more as an extension of RL and thus it’s no wonder). IMHO one interesting point to discuss would be more your expectation when you see that person the first time (as in virtual relationships you don’t have that real visual experience only after a while (if ever) and you might have a different view of that person already and might be disappointed). Beside from explaining a bit about what cybersex is about we also had some entertaining talk by Stroker Serpentine and we had qDot Bunnyhug demonstrating a computer controlled dildo.
After that the Brand and Marketing panel was up featuring people like Catherine Linden, Fizik Baskerville and others. It was actually quite interesting in hearing about different ways to build your brand and do marketing in Second Life. Here are some points mentioned:
- advertise your stuff in your Profile Picks, people seem to look there
- maybe try cross-selling. Like when you have some prefab shop try to get some furniture guy to sell with out. Same for clothes and skin designers.
- try to build trust which means to make high quality products and also try to spend a lot of time with support.
- try to help new users. Every new user might be a customer later on
- Use word of mouth. Try to get stuff out to well-connected people so they can spread your brand.
It’s not a lot different actually from a RL business as you have to decide on similar problems like pricing, location of your store and so on.
Then there was the media panel. This was moderated by Hamlet Au and featured some of the SL publications like New World Notes, SL Herald, SecondCast, Pixel Pinup Online, Metaverse Messenger (PDFs will stay) as well as cnet (so not really an SL publication ;-).
I wasn’t able to watch all of that but afaik one topics discussed was the ethics on fashion publications as to tell people which products were given as gift to them. And they mentioned me I think relating to worldofsl.com but they were missing the name 🙂
In general what is that it’s nice to meet all those people in real life and it creates stronger relationships. It maybe proves my point that RL meetings are maybe still somewhat more immersive than SL ones and thus that there maybe shouldn’t be that much of a wall between them. That rarely anybody will look like their avatar should be clear to everybody.
Update Aug, 23: Some more stuff has shown up in the meanwhile. Seems that people had better things to do at SLCC than blogging 😉
So here’s a little list of posts:
3pointd has quite a series of posts about it (starting with a wrapup of Mitch Kapor’s keynote)
GigaOm write about it here and here
Kotaku has a story here
New World Notes has a open forum post
There are lots of photos on flickr tagged with SLCC2006 (or as slideshow)
The Second Life Herald is reporting here
The Secondlife Insider is having posts here and here.
Then the first video is up which happens to be the one about qDot’s demonstration, watch it here (more to come I hope).
I will update again once there’s more to tell 🙂
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